First look: Witchery AW17 First Edition collection ’24:HR STYLE’

Witchery’s motto for its latest elevated First Edition collection is to never stick with the expected.

The collection takes inspiration from fashion’s anti it-girls such as Chiara Ferragni and Kendall Jenner, and builds on the collection’s iconic DNA of elevated pieces, using luxury fabrics and directional cuts to bring together an assembly of must-have style pieces.

Sleek knits and soft silks in greys and milky whites are combined with edgy drop-crotch pants and an injection of brilliant red, as inspired by the current celebration of colour exploding on international runways.

Witchery’s 24:HR STYLE AW17 collection is in store now and online at