Poppy Delevingne lands global campaign with Jo Malone London

25 April 2015
By Fashion Quarterly

Poppy Delevingne

She’s gorgeous, quintessentially British and has style in spades, and now Poppy Delevingne is adding beauty ambassador to her list of stylish credentials, being announced as the first global Jo Malone London Girl.
Poppy is no stranger to the spotlight thanks to her high profile career as a model, designer and fashion ambassador and with a long standing love affair with Jo Malone weaving its way through the fabric of her life already, she’s the perfect choice to represent the brand.
“I’ve been wearing Red Roses since I was 22,” says Poppy. “The first thing that drew me to my husband James was his scent, and when I asked him what it was he said, Amber & Lavender. My home is overflowing with Jo Malone London candles and I scented my wedding with Orange Blossom, which still gives me butterflies.”
To begin with in her new role, Poppy will curate and host a series of special events – both grand and cosy – to help expand the Jo Malone London brand globally.

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