Because browsing for bras isn’t always the most enjoyable of tasks.
If you’re anything like us, seeing the wear and tear of your favourite forever bra is a tragedy. Usually, the case of ‘out with the old and in with the new’ is more than appealing, but in this instance, replacing your go-to bra really doesn’t align with that, as you often have to go through the same tedious process, over and over.
Shopping for bras at the best of times is challenging, but even more so when you have a bigger bust. Finding the perfect piece that holds and supports but is also comfortable and one that looks cute/pretty/sexy (delete as appropriate) is no small feat.
That’s why our hearts started singing when lingerie and swimwear brand Freya stepped onto the scene. Specialising in beautifully designed lingerie and swim, their products span between a size 6-16 and no bust is left behind as the brand goes up to a size K cup. Talk about accommodating.
We’re here for the lace, prints and colours because we think every woman deserves to feel sexy in her own skin, no matter what:
This article is bought to you in partnership with Freya.